It’s appears as though Google is currently underway with a large scale update to its search database. Search engine fanatics all over the web are calling this update, Bourbon, or at least that’s what the people at WebMasterWorld are calling it (sometimes I think certain posters of that forum are living in their own [...]
18 May, 2005
Posted by: Will In: Business Stuff| Internet Stuff
Many modern day businesses will place a value on their website, but exactly how should one value a website. Is it simply a case of adding up the cost to construct and the cost to maintain? Does that help to establish worth or just cost? Here’s my take on how you can valuate your [...]
15 May, 2005
Posted by: Will In: Business Stuff| Internet Stuff
Can you really improve the conversion ratio of your PPC adverts by displaying the price of the end product or service on them?
It would seem to make sense. Let’s take Google AdWords for example. You set up your campaign together with your adverts to be displayed amongst others competing for the same keywords. [...]